Driven by shared values of collective spirit, optimism, and human connection, Moët & Chandon and Pharrell Williams have come together to reimagine the birthday experience through the eyes of those who celebrate you. The Maison and Pharrell’s shared vision of collective joy is at the heart of the collaboration, aimed to create moments that are both universal and deeply personal, where every detail is crafted to honor those who gather to celebrate.
The collection features The Limited Edition: Brut Impérial in Gold, Blue, and Red, and Nectar Impérial Rosé in White, each with Pharrell’s signature dotted lettering and a pearled monogram of his initials, PW.
It also includes the Bow Creation – Magnum bottles in Black (Grand Vintage 2003), Midnight Blue (Brut Impérial), and White (Nectar Impérial Rosé), all decorated with a detachable fabric bow with pearled beads, crafted by Parisian embroiderers Atelier Baqué Molinié.
For those seeking true luxury, The Jewel Masterpiece, is a 3L Jeroboam of Brut Impérial, handcratfed i France – limited to 30 pieces. Mirrored chrome covers the bottle surface, achieved through a special process. Artist Astrid de Chaillé adds hand-lettering with 89 embossed relief pearls, creating a three-dimensional effect. Finally, an oversized bejeweled bow adorns the bottleneck, requiring 300 hours of handwork and 7,310 pearled beads by Atelier Baqué Molinié. Presented in a Midnight Blue wooden case, signed by Pharrell, it is available for €30,000 through Moët Hennessy’s Private Sales and select boutiques.
The Limited edition collection will be available to purchase at Magasin Du Nord, Premium Bottles, in selected gastronomy accounts such as Sparrow Hotel and Nobis Hotel.